OPP West region launches "Stop. Look. Live." campaign

The OPP in West Region is rolling out a new road safety initiative called "Stop. Look. Live." aimed at reducing the number of serious and fatal crashes occurring at intersections.

Police say intersection collisions remain a significant concern throughout the region.

Failure-to-yield and intersection-related crashes claimed 13 lives in both 2024 and 2025.

Since May of this year alone, West Region OPP officers have investigated three separate fatal intersection crashes that resulted in a total of five deaths.

As part of the campaign, running from June 15 through June 21, officers will increase enforcement efforts and public awareness initiatives.

Police will focus on drivers who fail to stop at stop signs, fail to yield when required, or drive while distracted and inattentive.

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